Most Active Crypto Investors Are Medium-Income Americans: Research
A study by Harris Insights shows that 41% of Americans would not invest money in digital assets. However, 50% of the US residents expressed interest in crypto investment, according to the results published by Fortune.
The survey was conducted at the request of Gem, a cryptocurrency platform. In such a way the company’s team intended to find out what may attract investors to the crypto. Only 8% of 2000 respondents have already purchased tokens such as bitcoin, ether, and Litecoin. As noted by Fortune, this indicator is relatively low for the US, since more than half of Americans own shares.
Gem CEO, Micah @Winkelspecht, spoke with @FortuneMagazine about the need for information in #crypto: "If these potential investors have access to better information and cut through a lot of this noise, that could be a big opportunity for crypto." https://t.co/jR5NNs4BzD— Gem (@GemHQ) 9 августа 2018 г.
Researchers found that participants with an annual income of more than $100,000 are less likely to purchase cryptocurrencies — only 6% of them wished to invest in digital assets. However, those who have an average income ranging from $50,000 to $74,900 would like to become cryptocurrency owners in 11% of cases. And 7% of the group with low incomes are interested in crypto investment.
Commenting on the results, Gem CEO Micah Winkelspecht noted that the younger generation most willingly invests money in crypto. "They were born in the age of digital technology and are used to do everything on the Internet," explains Winkelspecht.
Also the head of Gem suggested that low-income families are enthusiastic to invest in cryptocurrency, as they may be seeking a quick profit. According to Winkelspecht, the crypto is still imperfect and not completely safe, that is why wealthy Americans refuse to risk their money.
20% of crypto-friendly respondents told that they have not bought tokens yet because they have few understandable information. As previously reported, only 2% of South Koreans are ready to buy cryptocurrency.