Representatives Of Blockchain Browser Brave Files Lawsuit Against Google
The representatives of the Brave blockchain browser, founded by Brendan Eich, filed a lawsuit against Google accusing the corporation of violations in the sphere of personal data protection, Reuters reports.
Brave is designed to enhance the level of privacy on the Internet. The browser blocks site trackers, intrusive advertisements and reduces the amount of information transmitted about its users.
According to the lawsuit, Google and the adtech industry commit persistent violations of personal data protection during the publication of online ads. When a user visits a website, numerous companies use information about him to place advertisements, while site visitors themselves don’t know about it.
Thus, the plaintiff accuses Google of violating the provisions of the European General Data Protection Regulation (GDPR) and seeks to initiate an investigation by the European Union authorities regarding the Internet company. The GDPR rules were designed to enable EU residents to control the use of their personal information by third parties.
The behavior of the ad industry representatives is based on massive and systematic violations. GDPR has existed for more than two years, but many advertising companies still don’t fulfill its requirements, Johnny Ryan, the chief policy officer of Brave, stated.
Despite the charges against Google, experts of the Internet company have implemented a serious system of personal data protection, consulting on this matter with the EU regulators.
Earlier, Joost van de Burgt, an economist and adviser of the central bank of the Netherlands, reported that there is a direct connection between fluctuations in bitcoin's price and search requests in Google.